It might take a bit of time to get used to this change in your routine. I use my toothbrush to scoop some out and then brush as usual. (Everyone should have their own toothpaste. It might taste a bit salty at first, but have you ever really tasted straight baking soda? There's the salty taste! There isn't really very much salt at all in the toothpaste - just a bit for abrasion. Ingredients: coconut oil, baking soda, bentonite clay, stevia, sea salt, hydrogen peroxide and essential oils.